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Sensemapping is a unique, language-based, problem-solving methodology that brings clarity to your leadership, strategy, brand and communication. 
SENSEMAP® your Identity
Understand your purpose, difference and value
Answer the six simple questions that 99% of organisations and leaders can't.
SENSEMAP® your Strategy
Articulate a better plan of action
Pull your leadership and strategy together in a way that is easier to track, more responsive to disruption, and understood at every level.
SENSEMAP® your Thinking
Why language matters
Learn how thinking like a linguist allows you to mean more, say less and make sense.
Making sense of business
Meet the people behind the thinking.
Brett Rutledge
Linguistics & Communication
Graham Milkins
Identity & Brand
Brendan Keogh
Research & Education
Sue Lindsay
Strategy & Leadership
FREE Safety eBook
How language determines what's safe and what isn't
Download our FREE eBook.
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Ford thinking
The Pinto is a multi-talented horse and perceived as a generally healthy breed. It can perform various tasks really well, with the most common being dressage, endurance riding, general riding, hunting, jumping, mounted athletics, racing and work. Plus, because it has no known breed-specific health issues, owners just have to ensure their horse maintains a healthy lifestyle with regular veterinary checkups. 
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"What I love about this is you're not trying to change who we are - you're making us true to who we are."
– Hannover Life Re Australasia
Mean more. Say less. Make sense.
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